Boost your freelance income by switching from hourly to value pricing

When you’re starting out as a freelance B2B writer, charging by the hour sounds like a fair and straightforward way to go. But before long, your writing skills, systems, and time management grow sharper, and you’re producing content that’s twice as strong in half the time. If you’re still charging by the hour then, you’re earning…

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Peer Brain Pickin’: How Jorden Roper Built Her Freelance Writing Business

Successful writers know whatever roadblock they face in building their business, someone’s already been there, figured it out, and turned it into an advantage. It’s why paying attention to your peers’ business journey is so dang valuable. What better way to avoid dead-ends, potholes and blind spots (and find hidden gems) than through the experience of others who’ve braved…

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The Magic Email: Raising Deals From the Dead

What freelancer hasn’t been unnerved by non-responsive prospects — especially after you’ve taken the time to ask deep questions, think through their needs, and craft a proposal?  A short time ago I came across the “Magic Email” as taught by Blair Enns of Win Without Pitching, and was immediately struck by its simplicity and genius. In…

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Retainers: the freelancer writer’s steady paycheck

Lately I’ve noticed a lot of questions about retainers — some posed to me, others popping up in freelance discussion boards. I’m not surprised. Retainers are the golden geese that enabled me to build my freelance writing business and quit my corporate job within 4-5 months. Just like a subscription model, retainers bring you a steady income and workload…

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3 ways to shrink your risks (and fears) while building your freelance writing business

The perception of self-employment as high-risk scares a lot of people out of the freelancing game. After all, you’ve got mouths to feed, bills to pay, and a roof to keep over your head. Thankfully, many of the risks that may haunt your visions of solopreneurship are completely avoidable or easily manageable. Today’s insights on managing risks…

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8 Free, High-Quality Stock Photo Sites

Hi, friend, Today, I’ll share a handy little weapon I keep in my arsenal: high-quality stock images that are free for commercial use. How I use them as a writer: 1. To pretty-up my website, blog & social media posts. (Did you know studies show readability & shareability increase when you use an image?) 2. To sweeten the…

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The Long-Form Advantage

Earlier this week I met with a new prospect, the VP of a tech startup. (Let’s call him Joe.) As we discussed his needs, my capabilities, and whether we’d be a good match, I mentioned my forté is journalistic-style, long-form content: white papers, articles, case studies, how-to guides… Those longer, research-heavy pieces with some storytelling weaved in there….

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Why you should treat prospecting like dating

There’s no one-and-only right way to find clients as you build your freelance writing business. Like most things in life, a tactic that works like a charm for a fellow writer may not suit you, and vice versa. And yet, if you were my little brother or sister, I’d sit you down and plead with you to treat prospecting…

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If you want to quit your job this year, do this.

It’s freakin’ mid January already. Can you believe it? Listen. If this is going to be the year you quit your job to run a high-demand, high-income B2B writing business, you have to find a way to make real, sustainable progress, starting now. I’m talking about tangible, consistent forward steps — not those flimsy New Year resolutions that die before…

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Nailing Writing That Sings: No Writer’s Block & No Muse Required

Making a great living from your writing requires getting pretty darn effective at how you spend your time, and how quickly you can craft high-quality content. We’re talking top-notch content without agony, writer’s block, useless first drafts, or excessive rewrites. (Yes, it’s possible. For reals.) Contrary to popular belief, great writing happens not through some…

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